“Just use contactless” doesn’t work in the US.
Just yesterday a friend was commenting that he got a new credit card (old card expired) and the new one still doesn’t have contactless. Seems his bank decided it wasn’t worth it.
But that’s not all. Target gift cards don’t have contactless. Don’t think Visa/MC/AmEx gift cards do either. I bet EBT cards don’t, I think a rule requiring them to have chips was just passed.
I know other countries are ahead of us, and that major banks have been issuing chip cards for a while. But there are still a lot of people that leaves out.
And target wants to sell to them.