Universities as an institution got some S-tier marketing. Imagine any other market where there is a news story written about how literally everyone in your school was accepted to have the opportunity to pay tens or hundreds of thousands of dollars to your high profit margin business. Like if there is a news story that every high school student was approved for the opportunity to buy a $60,000 jeep when they graduate, and how amazing that was and how it reflects the unbelievable quality of the school.
