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0 pointsRetric3y ago0 comments

Tesla is down to 54% of US EV sales (it’s much worse globally) and it’s been falling very quickly. So, their battery moat is basically gone, and the need for the recent price drop amid such rapidly expanding EV sales is a really bad sign.

A significant part of that is they lack of a truck option considering how popular the Ford Lightning, Rivian, etc are. Alongside that is the general perception of stagnation among car buyers, the yoke was seen as a gimmick not the refresh the model S is in serious need of.

They just keep fumbling. Consider the amount of bad press they got around the undersized breaks on the Plaid or their 1 foot rollout numbers. What could have been a real halo product did almost as much harm as it helped.

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biaachmonkie3y ago· 1 in thread

This is such a silly criticism, of course Tesla's share of the "EV Car" market is going to shrink as more companies sell EV cars. DUH! But that is a silly way to view things, Toyota was never compared on their share of the "Hybrid Car Market", because that is not a real thing, just as the "EV Car" market isn't really a thing, people buy cars and to the extent they cross shop they generally do so across drive trains.

Tesla's share of the overall Automotive market is growing and that is what matters.

The Model S is a tiny and irrelevant portion of Tesla's sales.

RetricOP3y ago

The Halo effect / most premium products do drive sales. This is graphics card manufacturers care about the speed crown for a product launch even if their most expensive products are a trivial number of sales.

The perception of the plaid being unsafe unconditionally extends to people viewing all their cars as unsafe irrespective of actual crash statistics etc. The same thing happened with self diving car fatalities it’s a trivial number of accidents but still impacted people’s perception of the brand.

> Tesla's share of the overall Automotive market is growing and that is what matters.

The company’s stock price is based on the assumption they can ride the wave of exponentially increasing EV sales and take a large share of the global car market. Having largely squandered that opportunity the company’s prospects are far less favorable.

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