Also something that irks me is that all these platforms design DAGs as journeys. Journeys are fine but they're inherently value capped. A user is only supposed to go through an onboarding journey once or a memorial day sale journey once.

What I really want as a mobile app dev is loops. I want to be able to say "Run this every day, send a user a push or email at 10am. wait until 6pm. if the user hasnt opened the app yet, send another push based on a different template".

Currently we have a whole ass subproject dedicated to defining these flows. whats worse is that its hard to ab test flow and impossible for anyone non technical to set up a loop. Please build this, we'll pay you sweet sweet MRR if you do.