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0 pointsstuckinhell3y ago0 comments

https://fandomwire.com/disney-strange-world-tanks-box-office... https://insidethemagic.net/2022/07/marvel-loses-hundreds-of-... https://movieweb.com/why-lightyear-underperformed-at-the-box...

This explains what happens when you factor INFLATION in. https://screenrant.com/ant-man-wasp-quantumania-box-office-m...

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3 comments · 1 top-level

gamblor9563y ago· 2 in thread

I think you need to read the articles and not just the headlines.

Eternals, Shang-Chi, and Black Widow were all profitable movies. They were flops for Marvel considering that the majority of its movies are huge blockbusters that come close to or surpass the $1b mark, but any other studio would have loved to have a "flop" like Shang-Chi. And considering that all 3 came out during the pandemic when movie attendance was severely depressed around the world, $400m is an amazing number. (For comparison, Godzilla vs Kong made approximately the same box office as these 3 films, had the same sized budget including marketing...and is considered a huge success.)

This explains what happens when you factor INFLATION in. https://screenrant.com/ant-man-wasp-quantumania-box-office-m...

I don't understand what you're trying to say with this reference? At any rate, The Incredible Hulk predates the Disney acquisition of Marvel (TIH was released by Universal) and is the last Marvel film not to make a profit at the box office.

stuckinhellOP3y ago

I don't think you understand "hollywood" accounting. Because of the manipulation of the numbers, the easiest things to do is watch what companies DO not what they say.

gamblor9563y ago

I am part of the Hollywood Accounting system... I know how it works better than you do.

The numbers are not manipulated; that would be fraud and most Hollywood studios are publicly traded, so there are constraints on the accounting methods they can use.

What people refer to as "Hollywood Accounting" is actually just dividing up accounting line items across multiple entities. Production costs are put in one entity, rights (and licensing profits) in another, and marketing is handled by a third company owned by the distributor to extract profits.

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