> What’s new and different: The unit has a 9-inch-high second screen, affixed to the bottom of the set, which is real estate Telly will use for displaying news, sports scores, weather or stocks, or even letting users play video games. And, critically, Telly’s second screen features a dedicated space on the right-hand side that will display advertising — ads you can’t skip past and ads that stay on the screen the whole time you’re watching TV… and even when you’re not.
> “Telly is giving away the device completely free,” said Pozin, the company’s founder and CEO. “The business will be entirely supported by advertising and affiliate revenue.”
I wonder how difficult this would be to just cover up or otherwise disable the second screen. Do you have to confirm that you saw the head here in there to continue watching? Will they will be viewer-facing cameras?
