These devices are ostensibly toys for rich people, but really more like advertisements for their product design services. You're supposed to see the TP-7 as a CEO of a hardware startup and want to hire Teenage Engineering to design the shell to go around your prototype.
Oh man I'd buy that camera roll if it were Fuji Instax Wide or Square. Polaroids fim sucks so much these days but there aren't many good camera bodies for Fuji Wide/Square