Procedural generation is miles away from what these LLMs are doing. It’s not just coming up with a random maze/map for a fetch mission. Right now, it can generate a novel quest, with all of its characters, come up with a unique set of mission goals and theoretically generate those assets and characters (atleast in 2D). Turns out, all this self-expression or whatever is cheap.
“Intentional” is a weasel word in this context. It means very little in terms of the end result. Humans making art is generative as well even all the way back to cave paintings which were interpretations of animals in nature.
No, it isn't. Do you really think Alfred Hitchcock would leave his film up to others, let alone a machine? No. It wasn't his vision, thus it wasn't his self-expressive intent. Read about auteur theory.