I think this one is really overrated. My family never asks my input on what to use; they always buy Apple stuff, inkjet printers with expensive ink subscription services, etc. If I try to talk to them about, for instance, getting a laser printer instead, it goes nowhere. Heck, just getting them to use Facebook Messenger to talk to me since I'm living on another continent is almost too much apparently.
In my experience, non-technical people don't ask power users what to use, because they'll get answers they don't want and conflict with all the slick marketing they've been brainwashed with. So instead, they'll frequently try to coerce their technical family members into buying the mass-market stuff they like instead, particularly iPhones.