Take google for example. I think they got big at first for 2 big reasons. 1 their landing page was tiny I think the whole thing was maybe 20-50k on first load and 1k on second. It was fast to load. Then on top of that their search results were better. But that tiny front page made the thing look amazing. Remember this was at a time when their nearest competitors had ad laden bloated home pages that took a minute to render. That also helped them keep their costs wildly low at first. As network/hosts/drives/people costs money. They threw all of that out later on though as they took over the ad network. Starting off with 'fast loading ads'.

I wonder if there's enough demand for a good, free image host that someone could make one that ran completely on community donations. There are plenty of podcasts on Patreon that pull in tens of thousands of dollars per month just from like $5-$20 monthly pledges. That should be enough to not only cover costs but pay devs. Could even give some perks to backers if it was some incentive.