And if that's the case can't a defector break from the DRM paradigm and offer tractors without DRM so they still make a lot of money at a minimum, but likely more due to picking up more customers?
Like to put it in other terms can't they make up for the difference with increased volume, which drives down per unit production costs and takes money from John Deere?
Like why can't someone be the Kirkland brand of tractors?