> It was the standard for scanners until PDF seemed to dominate the scene.
Probably because it's much easier (for average users with few tools and skills) to print a PDF than to print any sort of non-page-based (e.g., image) file format and have the resulting sheet of paper match the scanned sheet of paper in terms of scale, orientation, position -- assuming both sheets are the same dimensions. Essentially using the file as an intermediary for physical copying of standard paper documents.