> If they are still smoking despite that, it's on them.
That's my point: the warnings don't lead to reasonable decisions.
"If you don't pay for it, you are the product" has to be one of the most echoed sentiments of the last few years, and people still demand everything for free, and prefer to pay with their data instead of paying for the content they consume (e.g. on newspapers).
If Amazon gave them a choice of "you're data is most most most likely fine" and "your data is most most most most likely fine, and we'll pay you $1000 if it's not but you pay twice the money each month", I doubt they'll see a lot of people switch over. They'll have some, but not many, because ultimately, people don't care enough.