> an asset that will most likely increase in value over time.
This is actually a myth. See the changing of hands of sex.com. Also, Domain names are being less important as users stay within apps / content platforms like FB, Instagram and TikTok. Also Google Search and soon ChatGPT.
I thought that was what Nissan (the domain owner,not the motor company) wanted, that motor company leaves him alone, & don't bother him while he uses his lastname domain.
If I remember right he owned a computer company he used the domain for, but he pretty much devoted his domain to his anti-nissan campaign until he passed away.
The future value of domain names aren't certain, but I think they are a fairly safe bet. They are viewed in to email addresses, search results, web address bars, and hyperlinks. I don't think a platform is going to usurp these. Walled gardens have been attempting to do this since AOL keywords.
