This is the reason I've come to like them. The travel is super short so you can kind of just tap at them instead of having to hammer down. Older membrane or mechanical keyboards would require some serious effort to fully depress the key, and if you didn't develop a heavy-handed habit you'd often miss letters.
I have a pet theory that Apple's iterations of shorter, thinner, lower travel keyboards is just training us slowly for the day when a glass keyboard is the de-facto standard.
The only trouble I have with the iPad-sized keyboard, which is virtually the same in terms of layout, is that accidental taps are much easier. It's like handling a loaded gun, you can't leave your fingers lazying about. If it required a certain amount of force, just jog the motion sensor slightly, and had a slight tactile feel to the keys, it might end up being even better.