>Modern heat pumps redirect some heat to prevent the coils from freezing. What you wrote is common FUD pushed by the oil & gas companies.
It's not FUD, and you COMPLETELY ignored & omitted the rest of my sentence from your quote. I'm well versed on how heat pumps work. I was not saying heat pumps don't work below freezing. Rather than simply repeat myself, let me rephrase:
1. Heat pump efficiency gets worse the closer you are to the minimum (outside) temperature they're rated down to.
2. Even with the best (and most expensive) technology, that means efficiency of these units approaches that of a $15 space heater.
3. When it gets TOO cold, they can stop working entirely if they don't have a resistive backup heat system (which, again, is effectively a $15 space heater you paid a lot more for).
Both Canada & the northern US experience these temperatures occasionally (-10f to -30f and worse on some occasions).
Hence the need for backup heat - e.g., a pellet or wood-burning stove, backup furnace running propane or natural gas, or even just something cheap and simple like a $150 portable diesel heater. You don't want to be left without heat in a multi-day power outage after a half inch of ice and high winds.
For backup heat, it's more efficient to burn whatever fuel for heat than run a generator outside to power space heaters or a heat pump at those brutally low temps that often follow those hard ice storms.