And yeah, like the other person who relied to you, I initially though Snaphop was some kind of marketing agency and Evocatus was a little too much all at once. Although with the right intro header it could work. Pinterest has this very prominently on the first page "Pinterest is an online pinboard. Organize and share things you love". That's all I need to know to start off with. Your intro header didn't jump out at me like that. Maybe it's the colours or it could also be the actual copy.