Nop, more like the other way around in the 80's. Before, there were two reasons: lack of a standard (Pascal was a learning language, not intended for professional use) and the VM fever: very often so-called P-Code systems were the quick and dirty way to have a programming language for a new system. The result was slow, incompatible, cumbersome access to machine resources.
C was always compiled and had a clear standard that included direct memory access. Also UNIX.
But in the 80s, TurboPascal was $50, had everything that C had + an IDE + compiled x100 faster. Later there was a nice text-mode GUI (TurboVision), then Delphi. Microsoft defused it poaching most Borland talent.