related to your start up and not this post, you should work on your introduction/explanation video on the home page. Just from a quick watch it has some problems, the lack of any script (or if you had one you didn't rehearse it) means time I am investing in watching your pitch to me as a potential customer is time spent watching you think and decide on what to do next. The video on your tour page (http://helpjuice.com/tour) isn't great, but it is much much better as an introduction video to your product.