> I don't presume to be an expert on how reader sentiment colors an ad view. But it would surprise me if it had as big an impact as people claim, or if people actually think the advertiser is picking a side or condoning bigotry, for example. We are used to seeing unfitting advertising strewn across the web, for better or worse, without correlating it with the subject material of the page.

That's entirely possible. I'm certain that big brands know better than me.

> It would at worst devalue the ad space for being poorly targeted.

Isn't this kinda synonymous with what I was claiming? Or are you saying that big ad spenders would come back but only if Twitter lowered its pricing? It's pretty clear that Twitter will do the latter, so we'll see about the impact.

> Furthermore, you would need to supply evidence that hate speech is more prevalent instead of merely fearmongering that it is allowing such.

Did I claim that?