"Improve" how? And for whom? You have 400,000 people wanting to see a Taylor Swift concert each night in a venue that seats 80,000 (or whatever the actual numbers are). Lots of fans are going to be disappointed, shut out, denied access under any plan you implement or any laws you pass. Further, denying market forces to dictate prices results in an economic loss to Ms. Swift. You can twist "the market" all you want but you can't make everyone happy.