4. Don't talk only to "influencers" — also talk to your co-workers, your neighbours, your internet community. Raise awareness.
5. Don't just "talk to". Ask. Ask (exiled) Iranians what they think about the situation.
I was traveling around in Iran for some months, and one big takeway for me was that there is a huge gap between the highly educated, incredibly friendly and open-minded population and their cruel medieval rulers. I still don't really understand the historical situation in which the mullahs were able to come to power.