Yeah, but the way this played out and was promoted, it wont say "cool". The badge being cool requires certain kind of PR and this does not seem to me to be it. In github case, pro badge means you support resource many many developers user for free and is super useful. In case of twitter, it is unclear what it means, really. That you want to yell louder I guess?
It is status symbol, because twitter nurtured it as a status symbol. You could not get it, unless their commission decided you are notable enough. The impossibility to get it and the social approval that comes with it are what made that status symbol.
True, I’m wondering how this will change now that you can just buy it. It might become this “if you don’t have it you might be a spam account” or smthg