I don't have a good answer for you but I believe that we are transitioning to a new form of society where content creation is very hard to make money from. However, as a society we are richer than ever because of this new technology so I propose the following:

* People should receive grants to create things. The grants should come from the value we create as a society with new technology

* The money should be taken from those who benefit from the internet traffic, i.e. large tech companies. Money should be taken from Google and Apple and given to content creators. That is because without content, Google and Apple would not exist

* We can already say that ads do this a little, but it's not enough. And ads are annoying and unsustainable and they also encourage slimy practises such as extreme SEO optimization

* Therefore, I propose a heavy tax on the largest tech companies, especially CEO salaries. That money should go to a government trust and content creators will get an income whenever they produce something people like

* For example, it could be made available for free but yet the author will be compensated. How much and how to measure its worth still needs to be figured out.