I have had the opposite experience. I have tried many different ad networks for my product and the only two that work are Google and Bing, but Bing has very low volume. Facebook's bounce rate is about 80%. I get billed for so many accidental clicks.
Most other non-faang ad networks are hot garbage. So many bots. In my view, Google has a "monopoly" not because of anti-competitive behaviour... It's because they have the best ad product.
Not surprising at all. Just as a mobile user, on websites, I don’t think I’ve ever intentionally clicked on any ad. Every fricken time it’s by accident because some stupid pop up or overlay was in the way of closing a modal or ad box.
Do you know if you get charged for misclicks that are blocked by pihole? I have googletagservices blocked, so I think it should prevent google from using me as an excuse to defraud you.
Good question, I'm not sure. But very few of my targeted advertising base are going to have piholes configured, so that specifically is not impacting my numbers.
I can understand that people are going to have ad-blockers or just accidentally click ads, but it's scummy that FB charges me for it. They have the technical means to filter those out, but they don't.
