> TV didn't go away because of ads but because consumers shifted to a different model of consuming content.
Perhaps. But a nontrivial percentage of people I know stopped watching TV because of the ads (especially the overlay ads) well before there were any serious alternatives to TV.
So, at least some audience was driven away by them.
A lot of them would not have made the switch if the only way to watch your favorite TV show on Netflix was to login at the exact time that it airs every week, and you couldn't watch the old episodes, and they only had a catalog of a few dozen shows at a time.
It was the same with music before streaming. It was literally faster and easier to pirate it than to rip the songs from your legally purchased CD if you had an MP3 player.
