Imagine a world where the only content that survives is the one that people value enough to pay for.
What a wonderful catastrophic disruptive event that would be. Imagine no more SEO spam which are essentially devoid of information. These which are already so plentiful and sophisticated that they are threatening the core value of online search. No more vacuous blogspam, low-quality trash "newspapers" that only survive because they trick people into giving them a few morsels of attention.
Imagine a human-curated web.