I occasionally tag in to check their procedures | results (ongoing math consulting group job) so I know what my chances are and have no serious thought of winning big - I "play" because I can afford it, because I approve of where the money goes, and because between small ongoing "wins" (it does a good trickle payout), past grants, and salary from checking their books it's been an essentially break even venture to date with an outside chance of millions ..
TBH I don't think I'd play any other lottery - this one's pretty much about the proceeds staying local for me.