Yes, I agree survival is the bottom layer on the Corporate maslow's but what I'm pointing out is that a pure focus on survival in the ways that are common in tech companies these days (largely informed by cargo culting SV startups) actually will negate the possibility of future survival. Customer churn is more expensive than doing a feature well, no velocity on roadmap is death but also rapidly inevitable if pains aren't taken to ensure the code is "good code"