I don't know whether BP falsified the evidence here, but everything kinda points towards that it really is the consumers that drive demand.
> generally it's a fools errand trying to scientifically balance your "carbon footprint"
How would you, then, unscientifically solve climate change if we aren't supposed to take individual action to bring our own footprint to net zero, encourage others to do the same, and bring about societal change using market pressure and all that?
> If it makes you feel good to plant trees do it! Trees are awesome.
But if the "you" in this sentence is being made to feel good for the wrong reasons, isn't that dishonest? Shouldn't we be looking at what is actually effective use of your money, and not let people fall for feel-good tree planting only for them to find out ten years down the line that their hard-earned money went into /dev/null and they should have done (and could have been told about) something like meat reduction or solar panels instead?