The point is not that c++ can't do this (I also have code that does this dating back over 10 years), it's that despite having code to do string_view/string_piece, Chromium was still performing 25,000 allocations per keystroke in its Omnibox because c++ has other common ways to represent "constant string owned by someone else", and there are hidden performance issues that will trip up even experienced programmers when mixing these ways incorrectly.

Despite having better options available (either in the standard library or custom code), the less optimal ways still get used.

Rust had the benefit of learning from c++'s mistakes and separated the concepts of owned vs unowned strings in to separate types with explicit conversions required whenever an allocation would occur. This was baked in to the language from the beginning and so you don't get a mix of different types in signatures to convey the concept of pointing to a slice of a string owned by someone else, you just have &str.

Even if you get fancy with your interface and do things like AsRef<str>, there's still no concern about implicit or hidden allocations. Any time you need to own the memory (either for yourself or to pass in to another function) you need to do so explicitly and you end up with a different type (much to the chagrin and confusion of newcomers to the language).

C++ is trying to correct its mistakes also, but not everyone can use those latest features and even if they can, the mistakes still have to be left in for compatibility reasons.