1. More money means less time till I hit FU money and can choose work without any consideration of pay
2. 200k/yr is not as much as it seems if you're in the bay area and have kids
3. Bigger title -> more input on core design decisions. Hate some idea coming from the higher ups? You're in a position to do something about it.
4. Bigger title -> more control in picking interesting problems to work on. People trust you to say "this should be a priority"