The target market for this is people who don't want to have to manage a Linux machine learning environment. If you want to least expensive access to GPU compute, you should design a workstation, purchase all of the parts yourself on newegg or amazon, personally take the risk of a part failing, and fully support yourself. That is probably the least expensive way to get a computer in 2022.

This is definitely targeted to people who place a premium on their own time and effort.