Also I think this is a great idea since often people post photos that don't quite compliment them, even though there is a positive emotion associated with the photo, others see it differently. A nice way to get a human (or robot) review of stuff.
however:
a) seems to prey on people's emotional state when they are desperately hunting for a date. Basically I have no reassurance that these "women" are in any way good at rating profiles, or would be helpful. I may feel its better but it may not be.
b) why do women need be the only reviewers? Again pointing to (a). Men can do an equally good job granted that they have appropriate experience in the field, as they may know what works vs "what I would like, as a woman".
(b) seems to be the ux problems, users don't really know what they want, instead professionals know how to get to what the users want. %s/users/women %s/professionals/some\ men
Right now its all women, although I'm experimenting w/ Mechanical Turk to rate photos and other things. Hopefully I can lower costs by using our robot overlords.
I don't mean to prey on emotions, I just want to offer a service to improve your online dating experience.
I agree, men could be equally useful in judging profiles, I have to find out the comfort level guys have with other guys critiquing them. Personally I wouldn't care.
Not sure I understood your last point exactly, please elaborate..
Ex: A woman may have an idea what she'd like to see. However she may have no idea how to attract other women. :P Whereas the ladies' man (Leon Phelps)... you get my point. (http://www.imdb.com/title/tt0213790/)
*Idea -> professional photos for online profiles -> guaranteed awesomeness.