And? I create a "profile" in my mind of every new human I interact with, and every human I read about or hear about even without interacting with. It's a basic human function.
When I gain a new business client, I create a profile of them too. This might start with a phone number, but over time, expand to include an email address, knowledge about their location, work hours, bank of choice, etc. Most businesses do this and always have.
Consent isn't required for this.