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mike_d
4y ago
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SEO and SEM are effectively interchangeable at this point.
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austinpena
4y ago
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As someone who manages both SEO and PPC campaigns I don’t think that’s true. SEO is a subset of SEM and the “blackhat tactics” that SEO’s can use against competition are dramatically different than those used in the PPC world.
dsl
4y ago
When you say "the police arrested a drug dealer," most people don't care if they were selling heroin or cocaine.
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