Who knows, NYTimes could use it to justify the next Iraq war /s

More seriously, the creator promised to never have ads in it[1] now it's going to be in a site that has ads. Whenever a product/company is sold the creator can no longer make any promises and prior promises are null and void.

NYTimes isn't some benevolent benefactor, WORDLE could have stayed in the realm of relatively untouched private enterprises that makes people's lives a little bit better (think Craigslist) and now I can look forward to a banner ad telling me I need to subscribe to NYTimes to save democracy a couple times a year.

There are free clones, but talking to friends and random distant co-workers about todays word was fun. That won't last.

[1] https://www.msn.com/en-us/entertainment/gaming/wordle-will-s...

But it doesn't need new features, or to integrate with their crossword.

It's like adding truffle shavings and gold flakes to a hot dog. It misses the reason people love the hot dog.