The first and last Apple hardware I bought must have been over 15 years ago, a really thick 80 GB iPod with an actual hard drive inside it. I got rid of the Apple software and installed a custom OS on it. If I remember correctly, it was called rockbox. Now it's unthinkable that an Apple device would let me have this sort of control.
What happened to Apple is what will eventually happen to all other manufacturers. They want to own us.