No I don't think it's about personal sites at all and I wouldn't rely on the limited history of the internet but you'd see decentralized services have flourished until powers at be shut them down or gobbled them up.
To those with different priorities than what I listed (privacy, ownership) they usually care about usability, and decentralized platforms can be just as usable and popular.
I think all the hate is from the powers at be being threatened by Web3 and the power/control it gives users. If they can't shut it down or gobble it up, they'll run hate campaigns and convince smart people to hate it for them.
Noone is hating on Web2 monopoly tech as much as this, let's just love all of the internet.
Ask yourself, why are you rooting against this thing?
But the really really cool thing about Web3 is, it doesn't matter what the haters say, it's here to stay and IS the future because it can't be stopped.
- edit -
> I'm rooting against scammers using something I do care about as a sales tactic for something which has failed to find market demand.
A moral crusade then. Maybe tackle scamming on Web2 first?