Plus today it's easier than ever to make updates (or bunches of related updates) selectable and installable on demand.
So you could skip 90% of the BS updates you don't care for and get the 10% you do, as opposed to pay the full update price or maintain a subscription...
In other words, you could get a base product, they keep maintaining, and even release new versions you can update to for free/cheap, but with features you haven't paid for locked. Then, if you paid for a feature, you get to enjoy it for all free/cheap updates of the program.