I was a proud owner of Nexus phones, Google Fi subscriber, Google Music (YouTube Premium) subscriber, I've purchased apps and tv content on Google Play, and I also started paying for Google Drive storage after they removed the free unlimited photo backups. I had YouTube TV for a time. Having a powerful Gsuite service was a driving factor into the Google ecosystem for me.
I've been slowly pulling out of Google's services as they've been shutdown, renamed, etc. This will be the ultimate drive off of their services for me. By wanting an extra $6/month/user, they are now losing out on a lot more. I'm sure that my situation isn't unique.