Thank you for elaborating! First of all: good job not bloating your website the same as wevideo and invideo did - I just can't bring myself to spend time to compare anything with that services, sorry. Also I want to say that I don't want to talk your app down or something - when I was skimming through the features just now I think it looks great.
When it comes to comparisons, and I only have animoto and single-payment-applications which I personally use to compare to, I think the key difference with animoto is that animoto is web-based. I couldn't find out where the processing happens but if it's on their servers, it (in my opinion) justifies paying for computation time.
I understand that your target audience is different when it comes to the advertised features and I understand that your focus is different. This is heavily subjective and maybe I'm too old to get it but I still fail to see why I, as part of your target audience creating videos for social media, should pay a monthly subscription which I'll be locked into for as long as I want to create media when other applications are a one time payment which do the same things (apparently slower) as far as functionality goes. Again: this is heavily subjective and if the subscription model works for you and enables you to further work on the application rather than a single time payment, definitely keep doing it. At the same time I think Windows might need exactly that: something as "straight forward" (if you can call it that) as FCPX with the same snappiness it offers on the M1 chips.
Either way: I wish you the best of luck and success with the app!