Because I didn't bother to look it up. (And neither did you apparently)
You can read the exact guidelines here: https://apps.who.int/iris/bitstream/handle/10665/163636/WHO_...
In particular, they say:
Disease names may NOT include: [...]
- People's names [...]
- Cultural, population, industry or occupational
references. Examples: Occupational, legionnaires, miners, butchers, cooks,
nurses
What it again does not mention is brands.