I think what might be considered sleazy by Ivy League academia standards (taking ideas without attribution, deliberately misrepresenting things to potential competitors in order to maneuver around them) happens all the time in the business world and would mostly be classified as "hustling" by entrepreneurs. For an idea to have value by itself in the business world, it must have patent protection. Otherwise, it is freely copyable without attribution and most of the value is derived in the execution of it. This is different than academia, which is mostly about the proper attribution of ideas (though universities will patent ideas that they deem commercially valuable). While it's a fair point to argue that since Facebook was started at Harvard, the ethics of academia should have applied at the time, it has long since morphed into something well outside of that where the rules about copying and attribution are different.

It's not the the job of the press to hold people accountable, the law should do that, which I think it has in terms of Facebook.

An idea is something waiting to be executed on. No execution and, in my eyes at least, you can't own that idea because how do you know it's unique to you? Everyone had ideas for a tablet, Microsoft created many that were total failures, it took a visionary like Steve Jobs to create the most useful and popular tablet in the world. See my point?

I do like what you're working on, it just seems that every time Mark Zuckerberg is mentioned, you jump in and mention how wronged you were. Move on and put Facebook behind you, you don't want a reputation like the Winklevosses.

Ironically, FaceCash is the idea that got PayPal it's first round of funding.

Max Levchin and Peter Thiel initially got funded for a mobile payments application. "We hit this idea of, 'Why don't we just store money in the handheld devices?'...what would you rather do, take out $5 and give someone their lunch share, or pull out two Palm Pilots and geek out at the table?" (Max Levchin interview, Founders at Work, by Jessica Livingston). FaceCash, and especially its "Bill Splitting" feature, is the same idea.

PayPal's application was also "something that can store all of your private data on your handheld device. So your credit card information, this and that" (Same interview). FaceCash allows you to do that, too.

Still, it's not the idea. It's the packaging. Paypal's mobile app was created for the Palm Pilot. Yours is for the mobile phone. Facebook and houseSYSTEM may have been borne out of the same idea, but the packaging is very different.

I have read a bit of your book. Even if I tend to think that reality must be a lot more balanced. I think that overall you are not making enough tantrum. Let me be clear you should go balistic over this facebook story regarding your role. You owe it not only to you but to all the wannabe developpers out there who will end out on this side of the story more often than not. Programmers tend to think they are in the business of developping software. They are in business, period. And all the tricks, connection pulled , poker face etc ..., are SOP in brick and mortar business. Nothing to blink an eye about. But with web business where idea and execution are so intertwined, you should push capitalism american style to reward you whatever the means (media, judicial system, pick your choice ). It is the action of people like you that determine what is fair and what is not. Random thought: winklevii, done nothing , reward fifty kilo grands. Jack kilby , done everything, reward see an inferior OS lock the market under his watch.