Sure but what i asked wasn't about your own site but why it is something sites have to care about when the actual issue is with ISPs (in the case where ISPs are injecting ads or other stuff). There are *WAY* more sites than ISPs and the party that is wrong here is the ISP, not the site.

What makes you think HTTPS is going to prevent that? You can without much effort generate your own SSL certificate and MITM attack HTTPS traffic [0]. Not sure why to win an argument you stop short of the place where your argument would fall far apart, but not a single step further.

https://www.charlesproxy.com/documentation/proxying/ssl-prox...

A complain by three people wouldn't make much but if it is just three people in an entire country then the issue doesn't matter much in the first place.

On the other hand, a complain by all the customers of the service over the entire country who understand the issue could make a difference.