For those of us who sling CRUD sites all day long, the opportunity to dig into more machine/computer interaction is just fun.
Observe: "Using the manual controls, you can move FarmBot and operate its tools and peripherals in real-time. Scare birds away while at work, take photos of your veggies, turn the lights on for a night time harvest, or simply impress your friends and neighbors with a quick demo."
Robot aside, the UI to plan your planting is pretty great though.
Drip hoses are also better from a water consumption point of view since it goes straight to the soil— you don't lose any to runoff or evaporation.