Those few good years after pop up ads were eliminated by pop up blockers and ad blockers was so nice. Then the war on ad block began and internet is worse then it used to be.
Auto play videos in a modal that can't be closed that start with a video on. Wtf
Firefox lets you do this without need for an addon. Stop using an ad company's browser if you don't want to see ads; there is a huge conflict of interest.
Thankfully all news websites serve their videos from a separate domain, so you only have to block that in your ad blocker. Or, just disable JavaScript and hope that won't break images because loading images with JavaScript is apparently also the hot new thing to do.
Popups and ads can still be blocked very effectively. Since I downloaded a comprehensive hosts file blacklist and filled all checkboxes in uBlock Origin's settings it's extremely rare something slips through, and if it does I can just interactively add a rule for it with a few clicks.