Or even better: a calculated decision to create a culture where people who are not executives can approve a release that ultimately functions as a PR stunt, without requiring everyone involved to necessarily see it that way. It scales much better
Every last one of us is a potential bad actor. This is why the enlightened self interest metric was such a big deal to introduce and why we have myriad traditions for trying to curb our tendencies, such as the Christian idea of "Lead me not into temptation."
Finding systems to plug individuals into that have some hope of doing good for both them and others is our only hope of making a world with nearly 8 billion people function at all sanely.
