And no when you buy something it generally involves the transfer of all rights in real/tangible property. Please notice I said generally. Copyright is one of the few exceptions (also it's not real property, but intellectual). However, you are allowed to make copies of Books and CDs, although how one may distribute/reproduce said copies is limited under copyright. Also when you buy a copyrighted work you can for instance open the cover and see that it states it's copyrighted.

However, again a book is the tangible property not the copyrighted idea/work. Copyright does not give them the right to stop you from writing/drawing or using a highlighter or doing anything else to the book. The copyright does not extend to the pages, glue, ect... of the physical book.

Treat Apple's iPhone as a book. The words on the page the OS. The paper and binding ect.. is the hardware. However, Apple's book if you try crossing out words or writing new words on blank pages (aka empty memory) the book tries to stop you from doing that unless Apple approves those words. However, Apple does not advertise this as a book that they can choose what you can and can't do with it. They just call it a book. Apple is doing two things here they are interfering with your use of the book, and not telling people that they interfere with your use of the book when advertising it. They get away with this because most people only read books they buy.