> Do you believe that? I would say such decisions are far from riskless, they can even jumpstart potential competitors and drag Amazon et al into future antitrust litigations. This kind of power being exercised wantonly tends to attract hostile attention.
I guarantee you that Amazon is still going to be here in ten years. At most for antitrust, it would have AWS and the core shopping business split up. But that would happen anyway. It's not really wantonly to take an ethical stand, even if the ethical stand is mostly for show, or even if it's outright wrong. Especially not in a field like bookselling, that Amazon has nowhere close to a monopoly in.
> They are, but we do not really know how many employees would prefer X or Y. There wasn't any internal ballot on this topic, AFAIK. It may well be the case of a tail wagging the dog.
We pretty much know for Amazon, though. Its valuable employees are rich people on the coasts. Overwhelmingly, this demographic is pro-LGBT and against getting put in a higher tax bracket. They aren't going to vote against liberalism.